ROWIE the label was founded by designer Rowie Moore. From the first collection, Rowie gathered a loyal customer-base with her effortless, feminine, and artisanally crafted clothes that exuded the free-spirited essence of her coastal hometown of Byron Bay.
From the early days selling her handmade pieces at the markets, ROWIE has now grown into an internationally beloved brand with four seasonal collections of ready-to-wear, swim, accessories, 2 brick-and-mortar shops, and an ever-expanding global online presence.
ROWIE is a family-run business that prides itself on using high-quality, small runs, and artisanal craftsmanship and sourcing sustainable natural materials where possible.
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