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Atoir at La Bohème Lifestyle


Atoir is an Australian-based fashion label established in 2018 by multidisciplinary creative director Cynthia Farchione. Renowned for blending current trends with classic silhouettes, the brand has built a global reputation for sophisticated design and tailoring delivered with a discerning edge.

Through creative collaborations with Australian fashion icons Rozalia Russian and Lara Worthington and viral brand exposure via a growing cohort of celebrity fans and It-Girls such as Sofia Richie and Kylie Jenner, Atoir has swiftly and firmly established itself as a wardrobe mainstay of the global style set.


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